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At this year’s Global Biohacking Conference in Austin, Texas, which took place in May and was hosted by wellness pioneer Dave Asprey, over 5,000 attendees and tens of thousands more tuning in online witnessed the debut of Unlimited Life.
This new program, developed by Dave Asprey alongside longevity medicine expert Dr. Tim Cook and renowned social entrepreneurs Marc Kielburger and Craig Kielburger, offers a groundbreaking, integrated approach to human transformation.
Unlimited Life merges cutting-edge diagnostics, advanced performance strategies, and purpose-driven coaching to redefine what it means to live not just longer but better.
Behind the Global Buzz
The launch of Unlimited Life last May wasn’t just met with applause—it sparked a movement. Within 24 hours, the first cohort had sold out, and a global waitlist began to form. Why the frenzy? Because Unlimited Life dares to ask: “What if your lifespan and fulfillment could grow in tandem?”
“Longevity isn’t just about living longer,” Dave Asprey says from the main stage. “It’s about living better, with energy and purpose. And that requires a radically new approach.”
At its core, Unlimited Life integrates three previously siloed domains: longevity medicine, biohacking, and fulfillment-based psychology. The result is a deeply personalised, 12-month experience designed to transform every level of one’s being, from DNA to daily joy.
The promised longevity medicine pillar, led by Dr. Tim Cook, uses cutting-edge technology to potentially create a health blueprint to extend both lifespan and healthspan. “We’re not just treating symptoms,” Dr. Cook explains. “We’re identifying root causes, years or decades before they become disease.”
Guided by Asprey himself, the biohacking pillar personalises energy-boosting strategies, such as neurofeedback, nootropics, vagal nerve training, sleep optimisation, red light therapy, and cognitive enhancement.
“Biohacking gives you the energy and clarity to act on your vision,” Asprey explains. “But without vision, it’s just performance for performance’s sake.”
That’s where the Kielburgers come in. Renowned for their decades of work in purpose-driven leadership, Marc and Craig Kielburger anchor the “Fulfilled Life” pillar into the core of Unlimited Life. Fulfillment-based psychology facilitates emotional integration, inter-relational coaching, trauma resolution, and transformational retreats.
As Craig Kielburger shares, “Longevity without meaning is just a longer grind. We help participants answer not just ‘How long do I want to live?’—but ‘Why? What’s my purpose?’ We help you find your why.”
The Science of Intersectionality
Unlimited Life isn’t another wellness subscription or health-tracking app. It’s a precision-engineered program based on the belief that human optimisation must be integrative. This means the work begins with full-spectrum diagnostics: genomics, cognitive testing, biomarker analysis, and even neural imaging.
From this data, a custom action plan is designed that is unique to each participant’s biology, lifestyle, and aspirations. Then, a trifecta team—Asprey, Cook, and the Kielburgers—delivers regular individual coaching sessions, quarterly transformative retreats, and ongoing concierge support.
“Most health systems are reactive, one-dimensional, and generic,” argues Dr. Cook. “Unlimited Life flips that. It’s proactive, multidimensional, and highly personalised.”
Innovation Backed by Ancient Wisdom
Despite its future-facing technology, Unlimited Life is deeply grounded in timeless human truths. As Marc Kielburger explains, “We combine the best of ancient practices—like breathwork, mindfulness, and altered states training—with cutting-edge science. That’s where transformation happens. That’s where you go from optimised to awakened.”
For the four founders, Unlimited Life participants don’t just learn about health. They learn about legacy. Through immersive retreats (like the Amazon rainforest experience) and curated group cohorts, they deepen their connection to self, others, and the world.
Craig Kielburger adds, “The data’s clear. People who live with purpose and connection live 7–11 years longer on average. Longevity without love isn’t worth it.”
What’s Next?
With the first private cohort beginning onboarding in the fall of 2025, Unlimited Life is already planning global expansion. Applications are flooding in, from CEOs to creatives to wellness seekers ready to reimagine what it means to age.
“We believe this trifecta: longevity, energy, and purpose, isn’t just elite science,” says Dave Asprey. “It’s a new blueprint for humanity.”
If the standing ovation in Austin is any indication, Unlimited Life may be more than a program. It may be a movement toward living—truly living—with no limits.