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The CEO job description has remained remarkably stable for decades—but the times they are a’changin’.
That stability persisted through wave after wave of technological change. The internet, mobile, cloud computing—each transformed business operations, but none fundamentally altered the CEO’s core responsibilities. Strategy, culture, resource allocation, organizational design—the essential functions remained constant even as the tools improved.
AI is different. It isn’t just a tool that executes; it is also a system that makes choices. It makes judgments about customers, employees, and strategy. And this means that when you deploy AI, you’re not just installing software. You are importing a decision-maker with its own values into your organization.
That changes what it means to be the CEO—the person who is ultimately responsible for how the organization thinks and acts. Four competencies will be central to CEOs who want to thrive in this new reality.
Effective CEOs do not simply delegate AI to the CTO and then just forget about it. They actively orchestrate their organization’s innovation portfolio—a curated collection of initiatives that balances transformational ambition with incremental wins.
This means excelling in three areas.
Organizations stumble when they become intoxicated by grand visions while neglecting smaller victories—and they also fail when they ignore the big picture and get lost in the weeds. The key, as always, is balance. CEOs must operate on both macro and micro levels simultaneously. They need to be just as comfortable asking how AI might reshape their entire industry as they are asking how AI helps a product team ship improvements next month.
AI systems make choices about what is true, what matters, and what is allowed. When you deploy AI, you are importing an entire philosophy into your organizational decision-making.
This creates three types of misalignment risk.
The AI-ready CEO must develop philosophical literacy—the ability to recognize when AI outputs reflect built-in value systems and to evaluate how those value systems align with organizational purpose and culture.
“The test of a first-rate intelligence,” wrote the novelist F. Scott Fitzgerald, “is the ability to hold two opposed ideas in the mind at the same time, and still retain the ability to function.”
The hybrid reality of human-AI business demands exactly this. Every significant decision now involves navigating tensions that must be managed: personalization versus privacy, automation versus authenticity, speed versus reflection.
Most leaders instinctively try to resolve these tensions—pick a side, optimize for one value, move on. That’s a mistake. Fully prioritize efficiency over employment, and you lose the institutional knowledge that drives innovation. Fully prioritize privacy over personalization, and competitors who found the balance take your customers. The tensions don’t go away because you chose a side; they resurface as consequences.
Traditional leadership resolved contradictions. The new CEO holds them in creative tension, responding not with “either/or” but “both/and.”
And this creates opportunity. For example, At Moderna, AI helped design the COVID vaccine in just 42 days. AI created mRNA sequences, scientists tested them, AI analyzed the results. Neither could have succeeded alone—the breakthrough emerged from holding human intuition and algorithmic analysis in productive tension.
The three competencies above focus on your organization. This one looks beyond it.
Every CEO faces pressure to use AI for cost-cutting through automation. The math looks obvious: automate tasks, reduce headcount, boost margins. But there’s a collective action problem hiding in plain sight.
When every company simultaneously eliminates jobs to boost efficiency, they collectively undermine the purchasing power that sustains their markets. You can’t sell products to people your industry laid off—or to communities where mass unemployment has cratered demand.
Unlike previous technological disruptions, AI can hollow out employment faster than new opportunities emerge—over quarters, not decades. Gartner predicts that by 2026, 20% of organizations will use AI to eliminate more than half their middle management roles. And CEOs who think “our layoffs won’t matter in the grand scheme” are making a serious error—individual rationality creates collective destruction.
Companies that resist the race to the bottom gain three competitive advantages:
The ecosystem steward sees beyond their own company’s efficiency gains to the systemic risk that executives are creating together.
No board will hire a CEO who can’t read a balance sheet. We’re approaching the point where they won’t hire someone who can’t articulate an AI strategy—not because AI is fashionable, but because it’s becoming inseparable from strategy itself.
The job description has changed. Orchestrating an AI portfolio, detecting values misalignment, navigating paradox—these aren’t optional upgrades for the technically curious. They’re becoming as fundamental to leadership as financial literacy.
But you can master all three and still fail.
If you optimize your way into an economy that can no longer sustain your business—if your industry collectively eliminates the customers, talent, and communities it depends on—no amount of AI fluency will save you. The companies that thrive won’t just be the ones that deploy AI best. They’ll be the ones whose leaders understood that the race means nothing if you destroy the track.
ABOUT THE AUTHOR
Faisal Hoque is on a mission to humanize organizational transformation. Founder of Shadoka, NextChapter, and other award-winning ventures—and the #1 Wall Street Journal bestselling author of REINVENT, TRANSCEND, Reimagining Government, and more—he has guided some of the world’s leading organizations, including MasterCard, Northrop Grumman, French Social Security, PepsiCo, GE, and the U.S